# Greg Bernhardt

> SEO/AEO Lead at Shopify. Founder of Physics Forums and ImportSEM. Specializes in Python SEO automation, AI, NLP, and knowledge graphs. Named a Top 100 US SEO by Brighton SEO (June 2026).

## About

Greg Bernhardt is a digital marketer with a background in Information Studies from UW–Milwaukee (2005) and 25+ years of experience in web design, development, and marketing (since 1997). He has worked at Shopify for 5+ years, now as SEO/AEO Lead, and was previously an SEO strategist at Rocket Clicks. He is known for creating Python tutorials for SEO automation and AI, and in June 2026 was named a Top 100 US SEO by Brighton SEO.

He founded [Physics Forums](https://www.physicsforums.com/) (physicsforums.com), one of the largest online physics and math communities, [ImportSEM](https://importsem.com/), an advanced Python SEO resource site, and [Civics Watch](https://civicswatch.com/), a community for defending democracy.

## Expertise

- SEO / AEO / GEO (content + technical)
- Python SEO automation
- AI (LLMs, automation, RAG)
- NLP and semantics
- Knowledge graphs
- Data analysis
- YouTube SEO and forum SEO

## Content on this site

- Bio and background
- Selected writing (Shopify blog articles)
- Open-source Python SEO tools (GitHub)
- Core beliefs and fun facts
- SEO advice and philosophy
- SEO content characteristics diagram (2022)
- 2026 SEO predictions
- Speaking and podcast appearances
- Links to profiles and communities

## Profiles

- LinkedIn: https://www.linkedin.com/in/gregbernhardt/
- Bluesky: https://bsky.app/profile/gregbernhardt.bsky.social
- X / Twitter: https://x.com/GregBernhardt4
- GitHub: https://github.com/dethfire
- Shopify author page: https://www.shopify.com/blog/authors/greg-bernhardt
- ImportSEM about: https://importsem.com/about-greg-bernhardt/
- Digital Eat profile: https://www.digital-eat.com/greg-bernhardt/
- Physics Forums about: https://www.physicsforums.com/insights/about-physics-forums/
- MKE DMC speaker profile: https://www.mkedmc.org/people/greg-bernhardt
- Civics Watch: https://civicswatch.com/